Home shopping is on the rise and its customers are young, educated and fashion conscious, not the trailer park derelicts we once thought. Department stores such as Macy's and Sak's are beginning to sell special items on home shopping channels in an attempt to compete in this new, quickly growing market. Home shopping will never take over stores because people like to shop and see merchandise before it is purchased. The "bargains" offered by QVC and HSN are sometimes misleading because tax and shipping charges must be added on. Exciting visual displays need to draw prospective customers into the store and store designs must be simple and organized to keep customers interested. With the rise of home shopping, some designers are actually beginning to work for the stations, displaying merchandise. Home shopping does not mean the end of visual merchandising, it actually expands the uses for it.
This paper will be possible for me to complete in two weeks because I have already gathered my sources and begun my bibliography. By the end of the week I will have my rough draft started, and by the beginning of next week my draft will be completed. I will then have a full week to revise and make editing changes.
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